@font-face{font-family:QrBitter;src:url('/shop-assets/Bitter.ttf');font-weight:100 900;font-display:swap}@font-face{font-family:Source;src:url('/landing-assets/SourceSans3.ttf');font-weight:200 900;font-display:swap}*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:#fff7e9;color:#8e181e;font:16px/1.6 Source,Arial,sans-serif}a{color:inherit}button{font:inherit}img{max-width:100%}[hidden]{display:none!important}.site-header{max-width:1280px;margin:auto;padding:22px 32px;display:flex;justify-content:space-between;align-items:center;gap:20px;border-bottom:1px solid #8e181e20}.site-header .qr-brand-logo__piep{width:155px}.site-header nav{display:flex;gap:25px;font-size:14px}.site-header a{text-decoration:none}.site-footer{padding:30px;display:flex;justify-content:center;gap:25px;flex-wrap:wrap;font-size:12px}.product-grid{display:grid}.product-card{min-width:0}.product-card__media{display:block;aspect-ratio:1;background:#e7e7e5}.product-card__media img{display:block;width:100%;height:100%;object-fit:cover;transition:transform .4s}.product-card__media:hover img{transform:scale(1.035)}.product-card__title{text-decoration:none;font-weight:600}.product-card__body p{font-size:14px;margin:8px 0}.product-card__body p span{font-size:11px}.qr-project__products{margin:auto}.qr-project__actions{display:flex;flex-wrap:wrap}.qr-project__actions a{border:1px solid var(--qr-ink);text-decoration:none}.qr-project__actions a:first-child{background:var(--qr-ink);color:var(--qr-background)}.qr-project__faq details{border-bottom:1px solid #8e181e25;padding:20px 0}.qr-project__faq summary{cursor:pointer;font-size:18px}.qr-project__faq details p{max-width:800px;font-size:16px;line-height:1.8}.qr-project__related{margin:auto;display:flex;flex-wrap:wrap;align-items:center}.qr-experience__phone{overflow-wrap:anywhere}@media(max-width:600px){.site-header{padding:18px;gap:10px}.site-header .qr-brand-logo__piep{width:122px}.site-header nav{gap:14px;font-size:12px}.site-footer{gap:15px}}
.qr-project{--qr-ink:#8e181e;--qr-background:#fff7e9;--qr-accent:#f5e4d6;background:var(--qr-background);color:var(--qr-ink)}
.qr-project--kontaktanker{--qr-ink:#164d51;--qr-background:#faf4e8;--qr-accent:#f4c8a9}
.qr-project__hero{max-width:1100px;margin:auto;padding:85px 28px 70px}
.qr-project__eyebrow{text-transform:uppercase;font-size:12px;font-weight:700;letter-spacing:.14em}
.qr-project__name{font-family:Georgia,serif;font-size:28px;font-weight:700;margin:25px 0 14px}
.qr-project__logo{display:flex;align-items:center;gap:14px;margin:25px 0}
.qr-project h1,.qr-project h2,.qr-project__name{font-family:QrBitter,Georgia,serif}
.qr-project__hero--split{display:grid;grid-template-columns:1.05fr 1fr;align-items:center;gap:50px;max-width:1280px;padding-block:65px}
.qr-project__hero--split h1{font-size:clamp(38px,4.1vw,60px)}
.qr-project__lead{font-size:19px;line-height:1.65;max-width:600px}
.qr-project__intro-line{font-size:13px;line-height:1.7;margin-top:22px;opacity:.8;max-width:460px}
.qr-project__hero-photo{margin:0}
.qr-project__hero-photo img{display:block;width:100%;height:auto;border-radius:14px}
.qr-project__hero-photo figcaption{font-size:12px;line-height:1.5;margin-top:12px;text-align:center;color:var(--qr-ink);opacity:.8}
.qr-project__explanation,.qr-project__memory,.qr-project__mailbox,.qr-project__usecases,.qr-project__story,.qr-project__faq{max-width:1100px;margin:auto;padding:65px 28px}
.qr-project__explanation h2,.qr-project__memory h2,.qr-project__mailbox h2,.qr-project__usecases h2,.qr-project__story h2,.qr-project__faq h2{font-size:clamp(28px,3vw,42px);font-weight:500;line-height:1.22;letter-spacing:-.025em;margin:14px 0 24px}
.qr-project__explanation{border-top:1px solid #00000012}
.qr-project__explanation>p:last-child{max-width:800px;font-size:20px;line-height:1.8}
.qr-project__memory{display:grid;grid-template-columns:.8fr 1.2fr;align-items:center;gap:70px}
.qr-project__memory p,.qr-project__mailbox>p{font-size:18px;line-height:1.8}
.qr-project__sms{max-width:300px;width:100%;margin:auto;background:#f3eee1;border:11px solid #85584f;border-radius:34px;padding:35px 24px 50px;box-shadow:7px 12px 0 #dfc9b9,0 15px 40px #85584f13;transform:rotate(-4deg)}
.qr-project__sms>span{font-size:12px;letter-spacing:.1em;text-transform:uppercase}
.qr-project__sms blockquote{font-family:QrBitter,Georgia,serif;font-size:23px;line-height:1.7;margin:28px 0}
.qr-project__sms>small{font-size:12px}
.qr-project__mailbox{background:#f4e5d6;border-radius:18px;text-align:center;margin-block:35px;padding-inline:60px}
.qr-project__mailbox>p{max-width:650px;margin:0 auto 30px}
.qr-project__mailbox blockquote{font-family:QrBitter,Georgia,serif;font-size:26px;line-height:1.6;max-width:700px;margin:0 auto}
.qr-project__mailbox blockquote small{display:block;font-family:inherit;font-size:12px;margin-top:15px;opacity:.75}
.qr-project__usecases>div{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:15px}
.qr-project__usecases article{background:#f3d5bd;padding:26px;border-radius:10px}
.qr-project__usecases article:nth-child(even){background:#e5ece7}
.qr-project__usecases h3{font-family:QrBitter,Georgia,serif;font-size:21px;margin:0 0 12px}
.qr-project__usecases article p{font-size:15px;line-height:1.7;margin:0}
.qr-project__story{background:#ecede5;max-width:none;padding-inline:max(28px,calc((100vw - 1044px)/2))}
.qr-project__story iframe{width:100%;border:0;border-radius:12px;aspect-ratio:16/9;display:block}
.qr-project__story>p:last-child{font-size:12px;line-height:1.7}
.qr-project__faq{max-width:900px}
.qr-project__faq details{border-bottom:1px solid #00000020;padding:20px 0}
.qr-project__faq summary{font-family:QrBitter,Georgia,serif;font-size:20px;cursor:pointer;line-height:1.5}
.qr-project__faq details p{font-size:16px;line-height:1.8;margin:18px 0}
.qr-product-detail{--qr-product-ink:#8e181e;--qr-product-paper:#fff7e9}
.qr-product-detail--kontaktanker{--qr-product-ink:#17474c;--qr-product-paper:#f3eee3}
.qr-product-detail .product-info h1{font-family:QrBitter,Georgia,serif;color:var(--qr-product-ink)}
.qr-product-intro{background:var(--qr-product-paper);border-left:3px solid var(--qr-product-ink);padding:20px;margin-block:22px}
.qr-product-intro>a{font-family:QrBitter,Georgia,serif;color:var(--qr-product-ink);font-size:18px;font-weight:650;text-underline-offset:5px}
.qr-product-intro p{font-size:15px;line-height:1.7;margin:14px 0 0}
.qr-product-intro .product-tax-note{font-size:12px;line-height:1.6}
@media(max-width:800px){.qr-project__hero--split{grid-template-columns:1fr;gap:35px;padding-block:40px}.qr-project__hero-photo{max-width:450px;width:100%;margin:auto}.qr-project__memory{grid-template-columns:1fr;gap:45px}.qr-project__usecases>div{grid-template-columns:1fr 1fr}.qr-project__mailbox{margin:20px;padding:40px 24px}.qr-project__explanation,.qr-project__memory,.qr-project__usecases,.qr-project__story,.qr-project__faq{padding:40px 22px}.qr-project__lead{font-size:17px}.qr-project__explanation>p:last-child{font-size:18px}}
@media(max-width:420px){.qr-project__usecases>div{grid-template-columns:1fr}.qr-project__mailbox blockquote{font-size:22px}}
.qr-project__hero h1{max-width:850px;font-family:Georgia,serif;font-size:clamp(38px,5vw,68px);line-height:1.12;margin:0 0 25px;letter-spacing:-.035em}
.qr-project__hero>p:last-of-type{max-width:650px;font-size:20px;line-height:1.7}
.qr-project__actions{display:flex;flex-wrap:wrap;gap:14px;margin-top:30px}
.qr-project__actions a{padding:14px 20px;border:1px solid currentColor;border-radius:4px;text-decoration:none}
.qr-project__actions a:first-child{background:var(--qr-ink);color:var(--qr-background)}
.qr-project__details{display:grid;grid-template-columns:repeat(3,1fr);gap:30px;background:var(--qr-accent);padding:40px max(28px,calc((100vw - 1044px)/2))}
.qr-project__details span{font-family:Georgia,serif;font-size:28px}
.qr-project__details p{line-height:1.6}
.qr-project__products,.qr-project__related{max-width:1100px;padding:65px 28px;margin:auto}
.qr-project__products h2,.qr-project__related h2{font:500 clamp(28px,4vw,42px)/1.2 Georgia,serif;margin:16px 0}
.qr-project__products>p{line-height:1.7;max-width:700px}
.qr-project__shape-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px;margin-top:28px}
.qr-project__shape-grid article{padding:25px;background:#ffffff8c;border:1px solid #00000012;border-radius:6px}
.qr-project__shape-grid h3{font-size:18px;line-height:1.4}
.qr-project__shape-grid p{font-size:14px}
.qr-project__preview-note{font-size:14px}
.qr-project__related{border-top:1px solid #00000015;display:flex;gap:20px;flex-wrap:wrap;align-items:center}
.qr-project__related h2{width:100%}
@media(max-width:1100px) and (min-width:901px){.primary-nav{gap:14px}.primary-nav a{font-size:12px}.primary-nav a.nav-new-project{padding:10px 12px;font-size:13px}}
@media(max-width:1100px) and (min-width:901px){.site-header__inner{grid-template-areas:"brand actions" "nav nav"}.primary-nav{gap:14px}.nav-new-project__title{font-size:15px}}
@media(max-width:900px){.mobile-menu a.nav-new-project{display:flex;justify-content:space-between;margin:8px 0;padding:14px 18px;font-size:16px}}
@media(max-width:650px){.qr-project__hero{padding:45px 22px}.qr-project__hero>p:last-of-type{font-size:17px}.qr-project__details{grid-template-columns:1fr;gap:18px;padding:28px 22px}.qr-project__shape-grid{grid-template-columns:1fr 1fr;gap:10px}.qr-project__shape-grid article{padding:16px 12px}.qr-project__shape-grid h3{font-size:16px}.qr-project__products,.qr-project__related{padding:40px 22px}.qr-project__actions a{font-size:14px}}

/* QR brand stories: explain the experience before the catalogue. */
.qr-project--editorial{--qr-paper:#fffdf6;--qr-line:color-mix(in srgb,var(--qr-ink) 16%,transparent)}
.qr-project--editorial button,.qr-project--editorial textarea{font:inherit}
.qr-project--editorial button{cursor:pointer}
.qr-project--editorial :is(a,button,textarea):focus-visible{outline:3px solid var(--qr-ink);outline-offset:5px}
.qr-project--editorial .qr-project__hero{max-width:1280px;padding:58px 32px 64px;gap:52px;grid-template-columns:1fr 1fr}
.qr-project--editorial .qr-project__hero h1{font-family:QrBitter,Georgia,serif;font-size:clamp(36px,4.1vw,58px);font-weight:500;line-height:1.12;letter-spacing:-.045em;margin:20px 0 24px}
.qr-project--editorial .qr-project__hero h1 em{font-weight:450}
.qr-project__hero-copy{min-width:0}
.qr-project__hero-copy>.qr-project__eyebrow{display:flex;align-items:center;gap:9px;font-size:10px;letter-spacing:.09em;flex-wrap:wrap}
.qr-project__new{display:inline-block;background:var(--qr-ink);color:var(--qr-background);padding:5px 9px;border-radius:4px;font-size:10px;letter-spacing:.08em}
.qr-project--editorial .qr-project__name{display:flex;align-items:center;gap:10px;font-size:25px;font-style:italic;margin:26px 0 0}
.qr-project--editorial .qr-project__logo{margin:24px 0 0}
.qr-project__hero-promise{font-size:20px;line-height:1.4;font-weight:600;margin:0 0 15px}
.qr-project--editorial .qr-project__lead{font-size:17px;line-height:1.75;margin:0;color:color-mix(in srgb,var(--qr-ink) 83%,#343434)}
.qr-project__hero-facts{display:flex;gap:8px 15px;flex-wrap:wrap;margin:22px 0;font-size:12px;line-height:1.5;font-weight:600}
.qr-project__hero-facts span+span::before{content:'·';padding-right:15px}
.qr-project--editorial .qr-project__actions{margin-top:26px;gap:12px;align-items:center}
.qr-project--editorial .qr-project__actions a{display:inline-flex;align-items:center;justify-content:center;gap:10px;font-size:13px;font-weight:600;padding:14px 17px;border-radius:7px}
.qr-project--editorial .qr-project__actions a+ a{border-color:transparent;padding-inline:4px}
.qr-experience{min-width:0}
.qr-experience__scene{position:relative;isolation:isolate;overflow:hidden;width:100%;min-height:430px;aspect-ratio:1.12;background:#e7e7e5;border-radius:20px}
.qr-experience__photo{position:absolute;left:-9%;top:0;width:94%;height:100%;object-fit:contain;transition:transform 1.1s ease}
.qr-experience__scene--1 .qr-experience__photo{transform:translateY(-6px) rotate(-2deg)}
.qr-experience__label{position:absolute;left:20px;top:22px;display:flex;align-items:center;gap:7px;background:var(--qr-paper);padding:9px 12px;border-radius:100px;font-size:11px;box-shadow:0 3px 12px #00000006}
.qr-experience__phone{position:absolute;right:18px;bottom:23px;width:43%;max-width:224px;min-height:324px;padding:28px 18px 20px;background:var(--qr-paper);border:5px solid #38322e;border-radius:27px;box-shadow:8px 13px 22px #22222220;animation:qr-scene-in .65s both}
.qr-experience__speaker{position:absolute;left:50%;transform:translateX(-50%);top:7px;width:38px;height:4px;background:#38322e;border-radius:9px}
.qr-experience__phone-brand{display:block;font-family:QrBitter,Georgia,serif;font-size:14px;font-weight:650;margin-bottom:25px}
.qr-experience__phone-kicker{font-size:8px;letter-spacing:.09em;line-height:1.5;display:block}
.qr-experience__phone h3{font:500 20px/1.3 QrBitter,Georgia,serif;margin:12px 0}
.qr-experience__phone p{font-size:12px;line-height:1.6;margin:10px 0}
.qr-experience__phone .qr-experience__typed{font:500 17px/1.55 QrBitter,Georgia,serif;margin:14px 0 20px;animation:qr-words-in 1.5s both}
.qr-experience__counter{display:block;font-size:9px;margin:12px 0}
.qr-experience__phone-action{display:flex;align-items:center;justify-content:center;gap:7px;background:var(--qr-ink);color:var(--qr-paper);border-radius:5px;padding:10px 7px;font-size:9px;line-height:1.5;margin-top:15px}
.qr-experience__phone small{display:block;text-align:center;font-size:8px;margin-top:12px}
.qr-experience__large-icon{width:42px;height:42px;stroke-width:1.2;margin:6px 0}
.qr-experience__scene[data-playing=true] .qr-experience__scan{animation:qr-scan 2s ease-in-out infinite}
.qr-experience__avatar{display:grid;place-items:center;width:48px;height:48px;border-radius:50%;background:var(--qr-accent);font:24px QrBitter,Georgia,serif}
.qr-experience__controls{display:flex;align-items:center;gap:12px;margin-top:17px}
.qr-experience__controls>div{display:flex;gap:5px}
.qr-experience__controls button{width:29px;height:29px;border:1px solid var(--qr-line);border-radius:50%;background:transparent;color:var(--qr-ink);display:grid;place-items:center;font-size:11px}
.qr-experience__controls button[aria-pressed=true]{background:var(--qr-ink);color:var(--qr-paper)}
.qr-experience__controls p{flex:1;font-size:12px;line-height:1.4;margin:0;font-weight:600}
.qr-experience__disclaimer{font-size:10px;opacity:.65;text-align:right;margin:10px 0 0}
.qr-project__meaning,.qr-moment,.qr-profiles{max-width:1160px;margin:auto;padding:75px 32px;display:grid;grid-template-columns:1fr 1.35fr;gap:80px;align-items:center}
.qr-project__meaning{border-block:1px solid var(--qr-line)}
.qr-project--editorial :is(.qr-project__meaning,.qr-moment,.qr-profiles,.qr-project__section-heading) h2{font:500 clamp(28px,3.1vw,42px)/1.2 QrBitter,Georgia,serif;letter-spacing:-.035em;margin:16px 0 24px}
.qr-project--editorial :is(.qr-project__meaning,.qr-moment,.qr-profiles,.qr-project__section-heading) p{font-size:17px;line-height:1.8}
.qr-project--editorial :is(.qr-project__meaning,.qr-moment,.qr-profiles,.qr-project__section-heading) .qr-project__eyebrow{font-size:10px;line-height:1.6}
.qr-project__big-number{font:italic 150px/.9 QrBitter,Georgia,serif;letter-spacing:-.08em;text-align:center}
.qr-project__big-number>span{display:block;font:500 14px/1.5 QrBitter,Georgia,serif;letter-spacing:0;margin-top:25px}
.qr-project__big-number--symbol{display:flex;flex-direction:column;align-items:center}
.qr-moment,.qr-profiles{grid-template-columns:1fr 1fr;gap:70px;padding-block:85px}
.qr-moment__examples,.qr-profiles__tabs{display:flex;flex-wrap:wrap;gap:8px;margin-top:25px}
.qr-moment__examples button,.qr-profiles__tabs button{font-size:12px;border:1px solid var(--qr-line);border-radius:100px;padding:9px 13px;background:transparent;color:var(--qr-ink)}
.qr-moment__examples button:hover,.qr-profiles__tabs button[aria-pressed=true]{background:var(--qr-ink);color:var(--qr-paper)}
.qr-moment p.qr-moment__hint{font-size:11px;line-height:1.7;margin-top:24px;max-width:360px;opacity:.7}
.qr-moment__card{position:relative;background:var(--qr-paper);padding:35px;border:1px solid var(--qr-line);box-shadow:10px 10px 0 var(--qr-accent);border-radius:3px;min-width:0}
.qr-moment__card label{display:block;font:500 23px/1.3 QrBitter,Georgia,serif;margin-bottom:22px}
.qr-moment__card textarea{width:100%;resize:vertical;min-height:165px;background:transparent;border:0;border-bottom:1px solid var(--qr-line);border-radius:0;font:20px/1.7 QrBitter,Georgia,serif;color:var(--qr-ink);padding:0 0 15px}
.qr-moment__count{display:flex;justify-content:space-between;gap:10px;font-size:10px;line-height:1.5;margin:12px 0 24px}
.qr-moment__count strong{white-space:nowrap}
.qr-moment__submit{display:flex;align-items:center;justify-content:center;gap:10px;width:100%;padding:14px;background:var(--qr-ink);color:var(--qr-paper);border:0;border-radius:5px;font-size:12px!important;line-height:1.5}
.qr-moment__submit:disabled{opacity:.5;cursor:default}
.qr-moment__card--open{animation:qr-scene-in .5s both}
.qr-moment__card blockquote{font:23px/1.6 QrBitter,Georgia,serif;overflow-wrap:anywhere;margin:25px 0}
.qr-moment__stamp{display:block;margin-bottom:18px}
.qr-moment__week{display:flex;gap:8px;margin:25px 0 15px}
.qr-moment__week span{display:grid;place-items:center;width:27px;height:27px;border-radius:50%;border:1px solid var(--qr-line);font-size:10px}
.qr-moment__week span:first-child{background:var(--qr-ink);color:var(--qr-paper)}
.qr-moment__card>p{font-size:12px!important;margin-bottom:25px}
.qr-profiles__copy{animation:qr-scene-in .4s both;min-height:185px;margin-top:30px}
.qr-profiles__copy h3{font:500 24px/1.35 QrBitter,Georgia,serif;margin-bottom:15px}
.qr-profiles__preview{background:var(--qr-paper);padding:42px 38px;border:1px solid var(--qr-line);border-radius:22px;box-shadow:12px 12px 0 var(--qr-accent);animation:qr-scene-in .4s both;text-align:center}
.qr-profiles__symbol{display:grid;place-items:center;width:75px;height:75px;margin:28px auto 22px;border-radius:50%;background:var(--qr-accent);font:40px QrBitter,Georgia,serif}
.qr-profiles__preview h3{font:500 28px/1.3 QrBitter,Georgia,serif}
.qr-profiles__preview p{font-size:16px!important}
.qr-profiles__contact{display:flex;align-items:center;justify-content:center;gap:10px;margin-top:25px;background:var(--qr-ink);color:var(--qr-paper);border-radius:7px;padding:16px;font-size:13px}
.qr-profiles__preview small{display:block;font-size:10px;line-height:1.7;margin-top:20px}
.qr-project__journey{background:var(--qr-accent);padding:65px max(32px,calc((100vw - 1096px)/2))}
.qr-project__section-heading{max-width:750px;margin-bottom:35px}
.qr-project__journey-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:36px}
.qr-project__journey-grid article>span{font:italic 25px QrBitter,Georgia,serif;opacity:.65}
.qr-project__journey-grid h3{font:500 24px/1.3 QrBitter,Georgia,serif;margin:20px 0 14px}
.qr-project__journey-grid p{font-size:15px;line-height:1.85;margin:0}
.qr-project--editorial .qr-project__products{max-width:1230px;padding:80px 32px}
.qr-project--editorial .product-grid{grid-template-columns:repeat(3,minmax(0,1fr));gap:34px 22px}
.qr-project--editorial .product-card__media{border-radius:10px;overflow:hidden}
.qr-project--editorial .product-card__body{padding-top:16px}
.qr-project--editorial .product-card__title{font-size:17px;line-height:1.5}
.qr-project--editorial .qr-project__preview-note{display:flex;align-items:center;gap:10px;font-size:12px;max-width:none;border-top:1px solid var(--qr-line);padding-top:18px;margin-bottom:30px}
.qr-project__preview-note>span{width:7px;height:7px;flex-shrink:0;background:var(--qr-ink);border-radius:50%}
.qr-project--editorial .qr-project__photo-note{font-size:11px;opacity:.7;margin-top:30px;max-width:none}
.qr-project__quiet-promise{display:flex;align-items:center;gap:24px;max-width:1096px;margin:0 auto;padding:28px 32px;background:var(--qr-accent);border-radius:10px}
.qr-project__quiet-promise>svg{flex-shrink:0}
.qr-project__quiet-promise p{font-size:14px;line-height:1.8;margin:0}
.qr-project__quiet-promise strong{display:block}
.qr-project--editorial .qr-project__faq{padding-block:70px}
.qr-project--editorial .qr-project__related{max-width:1160px;padding:50px 32px 65px;gap:30px;justify-content:space-between}
.qr-project--editorial .qr-project__related h2{font-family:QrBitter,Georgia,serif;margin:10px 0}
.qr-project__related>div{flex:1;min-width:250px}
.qr-project__related>div>p:last-child{font-size:14px;line-height:1.7}
.qr-project--editorial .qr-project__related>a{display:flex;align-items:center;gap:10px;font-size:13px;text-underline-offset:5px}
@keyframes qr-scene-in{from{opacity:0;transform:translateY(8px)}to{opacity:1;transform:translateY(0)}}
@keyframes qr-words-in{from{opacity:0;clip-path:inset(0 0 100% 0)}to{opacity:1;clip-path:inset(0)}}
@keyframes qr-scan{0%,100%{transform:translateY(-4px);opacity:.6}50%{transform:translateY(5px);opacity:1}}
@media(max-width:1000px){.qr-project--editorial .qr-project__hero{gap:28px}.qr-experience__scene{min-height:410px}.qr-experience__phone{width:48%;right:12px;padding:26px 13px 18px}.qr-project--editorial .qr-project__hero-promise{font-size:18px}.qr-project--editorial .qr-project__lead{font-size:15px}.qr-project__meaning,.qr-moment,.qr-profiles{gap:40px}.qr-project__big-number{font-size:120px}}
@media(max-width:800px){.qr-project--editorial .qr-project__hero{grid-template-columns:1fr;padding:35px 22px 45px;gap:35px}.qr-project--editorial .qr-project__hero h1{font-size:clamp(37px,7.5vw,55px)}.qr-project__hero-copy{max-width:580px;margin:auto}.qr-project--editorial .qr-project__lead{font-size:17px}.qr-experience{max-width:550px;width:100%;margin:auto}.qr-experience__phone{width:43%;padding-inline:18px}.qr-experience__scene{min-height:430px}.qr-project__meaning{grid-template-columns:.65fr 1.35fr;gap:35px;padding:50px 24px}.qr-project__big-number{font-size:100px}.qr-project__big-number>span{font-size:11px}.qr-moment,.qr-profiles{grid-template-columns:1fr;gap:30px;padding:55px 24px;max-width:620px}.qr-moment__card,.qr-profiles__preview{margin-right:10px}.qr-profiles__copy{min-height:0}.qr-project__journey{padding:50px 24px}.qr-project__journey-grid{gap:24px}.qr-project__journey-grid h3{font-size:20px}.qr-project--editorial .qr-project__products{padding:55px 22px}.qr-project--editorial .product-grid{gap:25px 14px}.qr-project--editorial .product-card__title{font-size:15px}.qr-project__quiet-promise{margin:0 22px}.qr-project--editorial .qr-project__faq{padding:50px 24px}}
@media(max-width:600px){.qr-project__meaning{grid-template-columns:1fr;gap:30px}.qr-project__big-number{display:flex;align-items:center;gap:22px;justify-content:flex-start;font-size:95px}.qr-project__big-number>span{text-align:left;max-width:150px;margin:0;font-size:14px}.qr-project__big-number--symbol{flex-direction:row}.qr-project__big-number--symbol>svg{width:65px;height:65px}.qr-project__journey-grid{grid-template-columns:1fr;gap:28px}.qr-project__journey-grid article{position:relative;padding-left:45px}.qr-project__journey-grid article>span{position:absolute;left:0;top:2px;font-size:21px}.qr-project__journey-grid h3{margin:0 0 10px;font-size:23px}.qr-project--editorial .product-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:25px 12px}.qr-project--editorial .qr-project__products .product-card__title{font-size:14px}.qr-project__hero-facts{font-size:11px}.qr-project__hero-facts span+span::before{display:none}.qr-project__hero-facts span{padding:6px 9px;border:1px solid var(--qr-line);border-radius:4px}.qr-project__quiet-promise{padding:22px;align-items:flex-start;gap:14px}.qr-project--editorial .qr-project__related{padding:35px 24px;gap:20px}}
@media(max-width:400px){.qr-project--editorial .qr-project__hero{padding-inline:18px}.qr-experience__scene{min-height:360px}.qr-experience__phone{right:9px;bottom:15px;width:49%;min-height:285px;padding:25px 12px 16px;border-width:4px;border-radius:23px}.qr-experience__phone-brand{font-size:12px;margin-bottom:17px}.qr-experience__phone .qr-experience__typed{font-size:14px}.qr-experience__phone h3{font-size:17px}.qr-experience__phone p{font-size:10px}.qr-experience__label{left:12px;top:15px;font-size:9px}.qr-experience__controls{gap:8px}.qr-experience__controls p{font-size:10px}.qr-moment__card{padding:25px}.qr-moment__card textarea{font-size:18px}.qr-moment__count{font-size:9px}.qr-profiles__preview{padding:30px 24px}.qr-project--editorial .qr-project__actions{gap:8px}.qr-project--editorial .qr-project__actions a{font-size:12px}}
@media(prefers-reduced-motion:reduce){.qr-project--editorial *, .qr-project--editorial *::before{animation:none!important;transition:none!important;scroll-behavior:auto!important}}

/* Original brand proportions and tangible, readable story tiles. */
.qr-brand-logo{display:inline-flex;align-items:center;gap:12px;flex-shrink:0;max-width:100%}
.qr-brand-logo img{display:block;object-fit:contain;flex-shrink:0;height:auto}
.qr-brand-logo .qr-brand-logo__anchor{width:52px;height:52px;object-fit:contain}
.qr-brand-logo .qr-brand-logo__word{width:195px;height:auto}
.qr-brand-logo .qr-brand-logo__piep{width:235px;height:auto}
.qr-brand-logo--compact{gap:5px;background:#fff9ed;border-radius:4px;padding:3px 7px;height:34px}
.qr-brand-logo--compact .qr-brand-logo__anchor{width:27px;height:27px}
.qr-brand-logo--compact .qr-brand-logo__word{width:100px;height:auto}
.qr-brand-logo--compact .qr-brand-logo__piep{width:122px;height:auto;max-height:30px}
.primary-nav a.nav-new-project,.mobile-menu a.nav-new-project{padding:7px 9px;gap:7px}
.qr-experience__step-dot{display:block;width:5px;height:5px;border-radius:50%;background:currentColor}
.qr-experience__scan-beam{position:absolute;left:15%;top:47%;width:37%;height:2px;background:#23656b;box-shadow:0 0 10px #23656b66;animation:qr-beam 2s ease-in-out 2}
.qr-experience__scene[data-playing=false] .qr-experience__scan-beam{animation-play-state:paused}
.qr-project--editorial .qr-profiles--tiles{display:block;max-width:1160px;padding-block:65px}
.qr-profiles--tiles .qr-project__section-heading{max-width:800px}
.qr-profiles__tiles{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:16px}
.qr-profiles__tiles>button{grid-column:span 2;display:flex;flex-direction:column;align-items:flex-start;gap:14px;text-align:left;border:1px solid var(--qr-line);border-radius:16px;background:var(--qr-paper);color:var(--qr-ink);padding:25px;min-width:0;transition:transform .25s,box-shadow .25s,background .25s}
.qr-profiles__tiles>button:nth-child(n+4){grid-column:span 3}
.qr-profiles__tiles>button:hover{transform:translateY(-4px);box-shadow:0 9px 20px #17474c12}
.qr-profiles__tiles>button[aria-pressed=true]{background:var(--qr-ink);color:var(--qr-paper);box-shadow:0 8px 20px #17474c18}
.qr-profiles__tiles strong{font:500 22px/1.3 QrBitter,Georgia,serif}
.qr-profiles__tiles>button>span{font-size:14px;line-height:1.65}
.qr-profiles__tiles .qr-profiles__tile-action{display:flex;gap:8px;align-items:center;font-size:11px;margin-top:auto;padding-top:8px}
.qr-profiles__tile-action svg{transition:transform .25s}
.qr-profiles__tiles>button:hover .qr-profiles__tile-action svg{transform:translateX(4px)}
.qr-profiles__detail{display:grid;grid-template-columns:1fr 1fr;gap:65px;align-items:center;margin-top:45px;scroll-margin-top:35px}
.qr-profiles__detail .qr-profiles__copy{margin:0;min-height:0}
.qr-profiles__detail .qr-profiles__copy h3{font-size:30px}
.qr-profiles__tiles{scroll-margin-top:35px}
.qr-profiles__back{display:inline-flex;align-items:center;gap:9px;font-size:13px;text-underline-offset:5px;margin-top:12px}
.qr-profiles__detail .qr-profiles__preview{padding:30px;margin-right:12px}
.qr-profiles__detail .qr-profiles__symbol{width:62px;height:62px;margin:16px auto}
.qr-journey-tiles{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.qr-journey-tile{min-width:0;border:1px solid var(--qr-line);border-radius:18px;background:var(--qr-paper);padding:28px;transition:transform .3s,box-shadow .3s;overflow:hidden}
.qr-journey-tile:hover{transform:translateY(-5px);box-shadow:0 12px 22px #48212612}
.qr-journey-tile__visual{height:125px;display:flex;align-items:center;justify-content:center;position:relative;margin:0 0 25px;background:var(--qr-background);border-radius:12px}
.qr-journey-tile__visual>svg{position:relative;z-index:2}
.qr-journey-tile__paper{position:absolute;width:60px;height:75px;left:calc(50% - 36px);top:15px;border:1px solid var(--qr-line);border-radius:4px;background:var(--qr-paper);transform:rotate(-8deg)}
.qr-journey-tile__paper i{display:block;height:2px;background:var(--qr-ink);opacity:.22;margin:13px 10px -4px}
.qr-journey-tile__paper i:last-child{width:22px}
.qr-journey-tile__detail{position:absolute;left:calc(50% + 24px);bottom:15px;background:var(--qr-accent);border-radius:50%;width:31px;height:31px;display:grid;place-items:center;z-index:3}
.qr-journey-tile h3{font:500 25px/1.3 QrBitter,Georgia,serif;margin:0 0 15px}
.qr-journey-tile p{font-size:15px;line-height:1.8;margin:0 0 25px}
.qr-journey-tile small{display:block;font-size:11px;line-height:1.7;border-top:1px solid var(--qr-line);padding-top:17px}
.qr-project__journey[data-revealed=true] .qr-journey-tile__paper{animation:qr-letter-rise 1.4s ease both}
.qr-project__journey[data-revealed=true] .qr-journey-tile__detail{animation:qr-seal 1s .6s ease both}
.qr-project__journey[data-revealed=true] .qr-journey-tile:nth-child(2) .qr-journey-tile__paper{animation-delay:.2s}
.qr-project__journey[data-revealed=true] .qr-journey-tile:nth-child(3) .qr-journey-tile__paper{animation-delay:.4s}
.qr-journey-tile--scan .qr-journey-tile__paper,.qr-journey-tile--connect .qr-journey-tile__paper{border-radius:10px;transform:rotate(8deg)}
.qr-project__journey[data-revealed=true] .qr-journey-tile--write .qr-journey-tile__visual>svg{animation:qr-pen 1.5s ease}
.qr-project__journey[data-revealed=true] .qr-journey-tile--scan .qr-journey-tile__visual>svg{animation:qr-scan 1.5s ease 2}
.qr-moment__card--open .qr-moment__week span{animation:qr-seal .5s both}
.qr-moment__week span:nth-child(2){animation-delay:.15s}.qr-moment__week span:nth-child(3){animation-delay:.3s}.qr-moment__week span:nth-child(4){animation-delay:.45s}.qr-moment__week span:nth-child(5){animation-delay:.6s}.qr-moment__week span:nth-child(6){animation-delay:.75s}.qr-moment__week span:nth-child(7){animation-delay:.9s}
@keyframes qr-letter-rise{from{opacity:.2;transform:translateY(25px) rotate(0)}to{opacity:1;transform:translateY(0) rotate(-8deg)}}
@keyframes qr-seal{from{opacity:0;transform:scale(.7)}to{opacity:1;transform:scale(1)}}
@keyframes qr-pen{0%,100%{transform:translate(0,0)}35%{transform:translate(9px,-5px) rotate(-8deg)}70%{transform:translate(-4px,3px)}}
@keyframes qr-beam{0%,100%{transform:translateY(0);opacity:.3}50%{transform:translateY(65px);opacity:.9}}
@media(max-width:1100px) and (min-width:901px){.primary-nav{gap:12px}.primary-nav a.nav-new-project{padding:7px}.qr-brand-logo--compact .qr-brand-logo__word{width:85px}.qr-brand-logo--compact .qr-brand-logo__piep{width:107px}}
@media(max-width:800px){.qr-profiles__tiles{grid-template-columns:repeat(2,minmax(0,1fr))}.qr-profiles__tiles>button,.qr-profiles__tiles>button:nth-child(n+4){grid-column:auto}.qr-profiles__tiles>button:last-child{grid-column:1/-1}.qr-profiles__detail{gap:30px}.qr-journey-tiles{gap:14px}.qr-journey-tile{padding:22px}.qr-journey-tile h3{font-size:22px}}
@media(max-width:600px){.qr-project--editorial .qr-profiles--tiles{padding:45px 22px}.qr-profiles__tiles{grid-template-columns:1fr;gap:12px}.qr-profiles__tiles>button{padding:20px;display:grid;grid-template-columns:34px 1fr;gap:8px 15px}.qr-profiles__tiles>button>svg{grid-row:1/4}.qr-profiles__tiles strong{font-size:21px}.qr-profiles__tiles>button>span{grid-column:2}.qr-profiles__detail{grid-template-columns:1fr;margin-top:32px}.qr-profiles__detail .qr-profiles__copy h3{font-size:27px}.qr-journey-tiles{grid-template-columns:1fr;gap:18px}.qr-journey-tile{padding:25px}.qr-journey-tile__visual{height:112px;margin-bottom:22px}.qr-brand-logo .qr-brand-logo__anchor{width:46px;height:46px}.qr-brand-logo .qr-brand-logo__word{width:178px}.qr-brand-logo--compact .qr-brand-logo__anchor{width:27px;height:27px}.qr-brand-logo--compact .qr-brand-logo__word{width:100px}}
.site-header .qr-brand-logo .qr-brand-logo__piep{width:155px;height:auto}@media(max-width:600px){.site-header .qr-brand-logo .qr-brand-logo__piep{width:122px}.site-header nav{flex-wrap:wrap;justify-content:flex-end;gap:5px 12px;min-width:0}}@media(max-width:350px){.site-header .qr-brand-logo .qr-brand-logo__piep{width:110px}.site-header nav{font-size:11px}}.qr-project__related>div{min-width:0}